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December 2006
From Ian Traynor
York, UK
Hi!
Another
new month! And I'm busier than ever. I had to force myself to break off from
my latest project (more of which later) or I wouldn't get this edition out
to you.
First,
a big "thank you" to all the crazy subscribers who entered my "Webmaster
in Kenya" competition. I ended up giving away four prizes, instead
of the two I'd intended. You can see the results and the prizewinners' entries
here:
http://www.IanSays.com/Kenya/winners.html
For
the lucky winners, I decided to give away copies of my latest product release
- my "Smart Site Web Kit".
If you were not lucky enough to win one of these, you can still
pick up the Kit at my special subscribers-only price from here:
http://www.IanSays.com/SmartKit/SubscribersOnly.htm
.. but only until December 13th. Then that page disappears!
By the way, sorry (on behalf of PayPal) for the glitch that hit the payment
system on the same evening that I sent out my "Special Update" announcing the
release of the Kit. Loads of people tried to purchase it, only to be thwarted
by 'technology melt-down' - and it wasn't my fault!
Everything's OK now, so if you're still interested, find
out more about this massive website resource from here:
http://www.IanSays.com/SmartKit/SubscribersOnly.htm
Now - what am I currently working on? What did I have to
break off from to write to you?
My New Website!
Well, actually, it's one of four which I'll be launching
within the next week. And each one will generate revenue from AdSense, Amazon,
ClickBank - and the sale of an eBook.
As you might have guessed, I have not produced these websites.
They came ready-made. Only a few people are allowed to purchase them. And they
are extremely easy
to customise.
Now I've tried loads of ready-made content-filled
niche websites, designed to generate AdSense revenue. I've joined (and left)
more membership sites supplying them than I care to remember. And there's just
one that I've stayed with, happily paying my monthly subscriptions for the
past six months. That's "Niches In A Box", produced by Jean-Philippe ("JP")
Schoeffel. You read about it here (but don't sign up.. read below..)
http://www.IanSays.com/IUse/Niches.html
JP's sites have always been very easy to configure. Here's
one which took me about an hour to put together - including designing my own
header banner:
http://www.IanSays.com/LookAt/MyInsuranceSite.htm
But now, JP has come up with software which enables me
to configure any of his sites, in just minutes.
But I'm rather cross with JP right now. I've been paying
him $97 a month for six months (and been happy to do so). So what does he go
and do? He's letting a limited number of people get four of these niches, plus
a load of other goodies, for a one-off payment. You can read about it here:
http://www.IanSays.com/ImUsing/GreatTemplates.htm
But
before you do, let me tell you a bit about my Dental Insurance website.
It will help you to understand why JP's "firesale", although
it might seem a bit pricey, is really a very good deal.
The
Dental Insurance site is just one of a dozen insurance-related sites which
came with my July membership of Niches In A Box. I've been too
busy to get them all up on my server. JP's system was a little more complicated
then than it is today.
But that one site, although it doesn't get a huge number
of visitors, pulls in around $50 a month in revenue - maybe $600 in a year.
And I've got a good number of those low-volume sites doing about the same.
Set 'em up, forget 'em - and look forward to the Google AdSense payment each
month :-)
So..
back to JP's latest firesale. In the package, there's 4 niches, each with
ten websites - 40 websites in total. Even if you only do
10% of what I'm earning per site - well, do the maths: 40 x 5 x 12 = $2,400
per year. And that's assuming you get only 5 dollars per site per month. And
that's also ignoring any other revenue coming from the built-in Amazon and
ClickBank
links and from the eBook sales.
So, when you look at JP's firesale, and you scroll down
fast to see the price - as I'm sure many people do :-) - just bear the above
figures in mind. Go and scroll away!
http://www.IanSays.com/ImUsing/GreatTemplates.htm
Suddenly,
the amount that JP is asking seems very small. If you are serious about generating
AdSense revenue, this is one
product I suggest you get. Oh, and you don't need to be an expert webmaster
to get these sites running. You don't need to touch HTML at all. Just follow
instructions, that's all!
And
what are the first niche websites I'm setting up? The "Senior Living" niche,
of course! I've just registered the domain name "seniorlivinggoldenyears.com",
and when the domain name is live, I'll be up and running.
Come
and compete with me! But don't leave it too late. JP is restricting
the number of people who can get the package,
and it's selling out fast:
http://www.IanSays.com/ImUsing/GreatTemplates.htm
How To Manage Your "12 Days Of Christmas" Goodies
The site is open! Mark Hendricks' "12 Days Of Christmas"
give-away event has started. Remember the idea? One gift on the First Day Of
Christmas, two on the second day, and so on. It should add up to 78 gifts in
total.
But already on the First Day, there's 9 gifts waiting for
you. What the final total will be I've no idea!
If
you've registered for the event, you'll already have got an email from Mark.
But if you haven't registered yet,
here's where to go:
http://www.IanSays.com/12DaysOfChristmas/Day1.htm
I
know from emails I've had that some subscribers are a bit apprehensive about
all the different sign-ups that might be involved.
So here's a few ideas to help you get the best out of the event:
- Be
selective. Not everything will appeal to you. If you
allow yourself to be overwhelmed and decide to do nothing, you'll miss out
on some great stuff.
- Be
organised. Creat a new folder on your hard drive to
store all the freebies. Then you'll be able to find them easily when you've
got time to use them.
- Think
ahead. Just because you can't use one of the gifts immediately, it doesn't
mean that you won't ever find a use for it. Yes, be selective,
but think about the future as well.
- Be
patient. Inevitably, there will be "glitches" in some
people's systems. But often they are temporary and will sort themselves out.
Enjoy this event. It's great fun - and very valuable as
well
http://www.IanSays.com/12DaysOfChristmas/Day1.htm
Crazy
Eggs And Hot Spots
Some
headline, eh! I've just been playing with a new f'ree service provided by
CrazyEgg.com. It shows you just where people have been clicking on your web
pages. And, as I've found, the results can sometimes be surprising - and
educative.
I
found that on my City of York website, people were clicking on an image which
I had not hyperlinked. I would not have thought that people would try to
use it in this way.
It's
easier to show you than to describe the process, so here's a couple of screenshots
showing how CrazyEgg overlaid my web page with a "hot spots" map:
http://www.IanSays.com/CrazyEgg/hotspots.htm
Also,
on that page, I've put a link to a video made by a guy called Jeff Mills.
I was going to make one myself, but Jeff has done a good job in showing how
you can test and track websites using CrazyEgg.com
I
suggest you check this service out. As I said, it's f'ree -
but you can only track 4 pages with the service. If you want to track more
simultaneously, there's a small monthly subscription to pay. Here's where
to access the service:
http://www.IanSays.com/CheckOut/crazyegg.htm
Subscriber's
Website Review:
"The Net Marketing Guide"
This
is a new service I'm offering to "Update" subscribers. Every month, I'll
review one or two websites owned by subscribers. The review will be published
on a new website devoted to this newsletter, and can be viewed by all subscribers.
So
you may have to have a pretty thick skin. I can sometimes be quite blunt
in my comments!
The
first volunteer is John Witherspoon, who runs "The Net Marketing
Guide" website, aimed primarily (but not exclusively) at affiliate marketers.
Have
I been kind to John? Read my review and see what I've said:
http://www.IanSays.com/WebsiteReview/JohnW.htm
After
reading it, John emailed me:
"I learned more about design in your review
than I've learned from all the reading and testing I've done on my own. Every
thing I've done to date is without much help except what I've read about and
seen on other sites. I
guess now I've really got my work cut out. I'll make a lot of changes to
the website as per your critique.You've helped me more than anybody or
any books
ever could."
On
this new site, www.marketing-update-newsletter.com, you can also apply
for a review of your website. But, as yet, there's nothing else
on the site except the website review. But watch this space!
The
Good Grammar Guide - Part 2
Last
week, our guest writer, Robin Nobles, took us to task on the sloppy use of
the English language, so frequently found on web pages.
This
week, she continues her onslaught! How many grammatical mistakes do you make?
Read Robin's concluding article here:
http://www.IanSays.com/Article/GrammarPart2.htm
(I'm almost frightened to type another word!!)
The Download Library
I
haven't had the chance to update the Library with the December gifts (although
I know exactly what's in store for you).
So this really is
your last chance to download the November gifts.
One of them
is "Cam Studio - Internet Marketers Version" -
the software on which the famous "Camtasia" was based. I invited
subscribers to send me a video which they had created with Cam Studio,
and frankly, I was not pleased with
the response.
So the only
person who has the oppor'tunity to expose his video to the thousands of
"Update" subscribers is Rev. Bill McBride, who has produced a highly professional
promotional video with his newly acquired Cam Studio. Watch his short video
here - and wait until the end! Then you can see the power of the "Internet
Marketers Version" of the software:
http://www.IanSays.com/CamStudio/RevBill.html
Closing date
for entries was supposed to be today. But if you send me a link to a Cam
Studio-created video before next Friday, you, too, can gain
from this valuable publicity. Go and make a video now!
The other November
gift, if you haven't yet downloaded it is a report (with Master Resale
Rights) called "15 Of The Biggest Questions In On-Line Marketing
- Answered!".
It makes good reading.
Access the Library here. You'll need the username and password
which were sent in the email version of this newsletter.
Some
final reminders..
Have
a great week! I'm off to finish the customising of my "Senior Living - Golden
Years" website!
Kind regards
Ian Traynor
Marketing Magic
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